Comm221 Press release

For more information contact:
Frederic-William Labadie
Ohio State University
(614) 622-5577
Flabadie@osu.edu


The Best Way To Learn The Most Used Skill For All Occupations

Columbus, Ohio, Aug. 2, 2010 – If you can’t write, you can’t communicate your ideas, if you can’t communicate you will not be able to move up in a company.

Engineering students work with high mathematics and technical knowledge, art students work in highly creative environment, every major has its field of expertise and a specific skill set. They learn all kinds of things about their field and often do not have the opportunity to learn all the necessary skills of writing. This is a skill set they will use every day and a skill they will be judged by everyday.

Proposals, resumes, reports, all of these are the lifeblood of getting and keep a job, starting a career. According to Dan Caterinnichia, the Lantern News Advisor, “Anyone who takes this class will become a better communicator.” He goes on to say that students who “aren’t necessarily interested in a job,” will still benefit because it “will improve your applications to graduate school.”

Being prepared for the real world is important, the news writing class will teaches about writing styles, grammar, punctuation, news judgement, creativity. It helps give students an attention to detail they might not have had before. Students are invited to add photos and sidebars to their writing, among other things, which gives them a unique writing experience. The course focuses on brevity and clarity.

Learning these skills will improve the opportunities students have to write art grants, design proposals, marketing plans, and result reports.

#30#

About The School of Communication at The Ohio State University
The mission statement of the School of Communication is to achieve national and international distinction in research, teaching and service. The director of the School of Communication is Dr. Carroll Glynn and the Undergraduate program director Dr. Amy Nathanson. The school is a part of the College of Social and Behavioral Sciences. The school is constantly updating its courses to continue to offer new and up to date information as the world is continuously changing.

news release

For more information contact:
Frederic-William Labadie
Ohio State University
(614) 622-5577
Flabadie@osu.edu

Thursday Aug. 12, 2010
Communications Course 634 Application

Frederic Labadie is a student with an honest interest in learning as much information about the world as possible and a “willing to try anything” disposition he is an experienced student for any class.

Labadie is quick witted, always having something to add to class discussions. “I love getting involved and talking out ideas until everyone understands,” says Labadie. He has been known to lead discussions after class outside the door. After 6 years of college he is prepared to finish on a high note.

“Frederic Labadie is one of the best students I’ve ever had; I would strongly recommend him for any class,” according to Dan Caterinicchia. Caterinicchia even offered to help Labadie publish a few of his pieces from Communications 221. Labadie is proud of his work and the knowledge he has gained from professors.

The main complaint that employers have about communication students after they graduate is that they didn’t retain the information properly. They have to put too much effort into retraining students. Labadie does not have this issue because to him the lines between work and school are blurred, as he treats school like a job and work as a learning opportunity. Labadie is ready to gain and put to use the experience he will gain from this class.

About Frederic Labadie:
Born in Paris to a French African man and an American woman he grew up surrounded by different cultures. He has lived in Washington DC, Marysville, OH, Columbus, OH, and Phoenix Arizona from the time he graduated high school in 2005. Labadie is a dual citizen and has traveled the world visiting places such as: Japan, France, Costa Rica, and Peru. Since he's been at OSU he has interned with Slapstik, designing and coding their website, the 5xNW commission, making their newsletter, and worked for WCRS, as events and volunteer coordinator

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final

Entry into video games
1. Lede
2. Section about entry into gaming field via game testing
a. Maurice and CJ
3. Section about entry into game design
a. Ken Adams (?)
4. Section about entry into game development
a. Derric Clark (?)
5. Being an independent developer
a. Maurice and Tea-bag games
6. Closing paragraph

Alternative
Game Testing as a career
1. Lede
2. Section about requirements to enter game testing
a. CJ, Maurice, Johnathon,
3. The actual job description
a. CJ, Maurice, Johnathon,
4. Section about reasons to and not to go into game testing
a. Maurice, CJ, John Haagen (?)
5. Section about growth potential within career path
a. Johnathon, CJ, John Haagen (?)

B-cast 1 minute

Sad news today Columbus, a plane crash near Dillingham Alaska, has lead to the death of Former Senator Ted Stevens, the plane's pilot Terry Smith, Bill Phillips Senior, Dana Tind-all and her daughter, Corey Tind-all. The survivors, including the former NASA administrator Sean O’Keefe, are being treated in Anchorage Alaska.

They will be missed.
[brief pause]

On a less grim note, a frustrated Jet Blue attendant has made an expressive resignation. After being hit in the head by a passenger, Steven Slater began cursing over the loud speaker before fleeing the scene through the emergency exit with a beer in hand.

From hot headed to just plain hot, according to weather.com a high of 92 should be expected for tomorrow with scattered thunderstorms through out the day and night.

Bill Clinton 130 or less

Today, President Bill Clinton emphatically denies that he had an affair with Ms. Loo-in-ski and insists that the allegations are false. The President states that he never told anyone to lie. He continues to stand his ground against Ms. Loo-in-ski’s allegations.

His education reforms were the primary focus of his speech, as he discussed a plan to reduce class sizes by hiring one hundred thousand new teachers. He proposes a “school construction tax cut” for schools to modernize and build new buildings.

He goes on to discuss a plan for more after school programs for up to half a million children. He intends there to be a partnership between public and private organizations as well as financial assistance from the government and fifty-five million dollars given by the Mott Foundation.

Pitch

I will write a story about video game testers and the experience they have and advantages and disadvantages. A friend of mine who used to work as a tester should be getting me the information for two contacts. This is going to take some work to get the contacts to interview because of their limited time. Would email or messenger interview work at all for this? If this falls through then I'm going to work on an article about the politics and businesses effects on nonprofits, with regards to their boards.

Opinion v fact.

http://www.nytimes.com/2010/07/22/us/22blago.html?ref=us

"The rapid close of the case seemed certain to come as a relief to Democrats here, who are locked in competitive races this fall for governor and a Senate seat.

It also was a significant development for others who had once seemed vulnerable to be swept into the proceedings.

The decision brought a jarring end to the testimony phase of a trial once predicted to last all summer."

I keep double checking to make sure this isn't an op-ed.

http://www.nytimes.com/2010/07/23/world/europe/23galileo.html?ref=science

"The Galileo case is often seen starkly as science’s first decisive blow against not only faith but also the power of theRoman Catholic Church.

How the relics returned makes for an appropriate new chapter in the life and legacy of Galileo, which is still under debate. "

I'm not 100% nytimes isn't all op-ed...

http://bits.blogs.nytimes.com/2010/07/22/the-softer-side-of-dell/?ref=technology

"Dell seems to want to have the best of all possible worlds these days."

Seems just screams to be removed.

Mayor Caterinicchia – For Gay Marriage

Gay Marriage made legal in Columbus by final decision on resolution.
Mayor Caterinicchia is signing the Gay Marriage Resolution into Columbus law, he will not veto.

“I have decided to lead with my heart,” announced Mayor Daniel J Caterinicchia of Columbus as he discussed the change to his initial position on gay marriage and will be signing the resolution into law.

The new law has been in debate in city legislature before arriving at Caterinicchia’s desk. On Tuesday July 20, 2010, Caterinicchia announced his decision to sign the council resolution. This is a change from his standpoint up until the prior evening when the bill arrived at his office. Emotion breaks through his composure at times as he explains why this happened.

Caterinicchia has “wrestled with” his previous statements related to gay marriage. When the bill was passed through legislature and the final decision was his, it “forced [him] to search my soul for the right thing to do.” He feels that, “the right thing for me to do is sign this resolution.” Stating that his “opinions have evolved significantly.”

Caterinicchia insists that, “I owe all of Columbus an explanation for this change of heart.” He elaborates that he “just could not bring myself to tell an entire group of people in my community that they were less important.” He address people who may have found his changed position surprising explaining that, “all I can offer them is that I’m trying to do what I believe is right.” His daughter and members of his staff are homosexual and he wants “for them the same thing we all want for our loved ones “

“I couldn’t say to them that their marriage was any less meaningful than my marriage to my wife Rana.”

Comm 221 Profile Critique.

The profile of Dr. Jacob Rubinstein, Professor of Mathematics at Indiana University is interesting. The writer seems to channel the professor’s excitement about the topics he teaches. Its highly descriptive but it doesn’t use any other sources than the person being profiled and the observations of the writer.

The lede is a quote, which is something used more in magazine writing than news writing at least according to the course assignments of those classes. It’s an engaging hook, though. It also sets the mood for the rest of the story.

The article starts discussing Rubenstein and then the second half seems more like a tangent that went out of control. The rest of the article discusses eyeglasses and he is quoted about his opinion on the school of optometry. It seems odd with all the topics he has studied that eyeglasses would become a primary concentration.

There are a few spots that may need some smoothing out. There is no transition from Rubenstein’s introduction to the discussion of glasses. It’s a bit like hitting a wall.

Most of the piece is engaging and interesting. It’s an idea few people consider, the real effect of applied mathematics. The parts that might have been the most interesting were not discussed. The parts that are discussed are interesting, but with so much going on, it would be interesting to find out how many different ways this article could have been written.

Voice Blindness

Imagine this: the phone rings, you answer it, the female voice on the other end speaks like they know you personally but the voice isn’t one you recognize.

On Blogging

After reading a few business blogs, which was very interesting, I find myself more inclined toward reading blogs. Normally blogs seem to go one of two ways to me: shady or funny. They are there to sell a motivational or self-help book by talking about how great their lives are, or they are sharing stories that are fantastic and hilarious. This is mainly because my friend is the one who is usually referring me to blogs and he loves those two genres. I will probably spend more time on these blogs than I have spent on blogging in the past.

PR-Squared

I particularly like PR-squared. The author shows a colloquial attitude more than a formal one and this makes it easier to read in some ways. I'm surprised when I see these smug little new-english phrases like "li'l" or "marketing jedi." It feels like a geeky blog about Public Relations and I think that's fantastic. I was also surprised he was putting information from competitors on their and openly considering the ideas of junior staff. It feels like a balanced blog by someone very interested in PR: Todd Defren. He is an employee at Shift but the blog is less about shift and more about him and his personality shines through. It makes me more inclined to trust him and consider SHIFT a strong and interesting company.

http://www.pr-squared.com/

Duct-Tape Marketing

I have received the podcast from this blog many times and have not found it greatly useful. This has been because most of the content just wasn't interesting or it wasn't presented in an exciting way. The Blog has cut out a lot of the extra content and offers the meat of the information. To promote a book there are a series of stories about how people improved referrals. It was interesting, concise, and well-written. Which is very different from the unscripted slow moving interviews I recall from the podcast. I will probably cancel my podcast from them en lieu of the blog. It might be that more of the authors personality comes out in the blog as he seems more excited about what he is discussing in the blog.

http://www.ducttapemarketing.com/blog/

Enguage

In stark contrast to the previous two, the Engauge blog has many authors. In fact the same author doesn't do two articles on the front page. They all are interesting people, but it makes it feel more like an RSS feed of an aggregate site than a blog. Even with the layout just being white with dark grey text and little else it still somehow manages to feel disorganized. This one is off putting to me visually. That being said I already have looked more into a few of the things mentioned on the site and strongly supportive of the point made about not ruining mobile phones with advertising. I appreciated that they took that approach rather than discretely being a proponent of a new area to spam people.

http://blog.engauge.com/

All in all they were very interesting. I'm still not exactly sure where the content comes from, the Merry-go-round of the Engauge page offers authors more time to write an effective article, while the ones that have just one author have to regularly update or risk losing readers. There are advantages and disadvantages to both and from a business standpoint it can subtly give your business a reputation for instance my now positive view of SHIFT and ROSETTA; two companies I had previously never heard of. On the other hand a business can be shot in the foot by their employee's words as well, POWERED feels like it does very little and is very bad at a lot of things. This may be different from a general business standpoint but it makes me less inclined to look at them in a positive light. Engauges blog also makes me question their design skills. So putting your strongest effort into any blog that may represent your company is very important because sometimes its the first someone sees of it.

Twitter for professionals and businesses

The ways some businesses and professionals have approached twitter has been very straightforward. They link to entertaining things or articles that are published by outside organizations. They talk about mundane events or exciting things. As I read the tweets of others, I wonder how many of the rules I had been given really apply.

Professionals use it for personal branding. Twitter can be used to effectively share with the public a persona. President Gee, for instance, posts thoughts relating to Ohio or where he is and why he is there. This shows how obsessed he is with Ohio and OSU. Businesses handle it from a different approach. A branding agency called “Chemistry” in Pittsburgh would post old ads on their twitter. This included old cigarette ads. Tedx shares videos people might be interested in. It seems to express an entity as if they have a one-track mind related to their field.

I used twitter for my job at WCRS but was not quite sure how to approach it. My supervisor has not had experience with it. Reading all these other tweets, I feel like I am getting an idea of how it works. Many people have a lot of rules for twitter that may or may not be helpful. I am learning that there are no definitive rules.

Twitter was not as effective as Facebook at reaching people. What is the best way for a group to use it? Twitter is a good way to cohesively present any media attention received, but more people have come to events at WCRS because of Facebook. Since we have many more followers on Twitter, I am not sure why our messages didn’t reach people as easily. I have a lot to learn about twitter and I intend to see what I can learn